Dr. Lutz Anderie

Sales & Marketing C-Level | Digital Business |
Consumer Products | Software | E-Commerce | Retail | Games
 


Lutz Anderie has extensive operational and strategic management experience in sales, marketing, software, games and e-commerce with leading companies such as Sony, Hasbro, Paramount, Atari, and Fujifilm. He is familiar with the latest digital solutions to drive companies to economic success.

·  Strategy, Management & Leadership C-Level  

·  Data Driven Business 

·  Digital Revenue Growth  

·  Artificial Intelligence (AI)
·  SaaS 
·  Margin & Profit Growth



· Permanent Full Time 



 

· White Label Consulting



· Interim Management 

 




Success through Digitalization & AI

Anderie Digital is the leading independent business digitalization consultancy. Leveraging its deep knowledge of modern business models, AI-powered software, and hands-on experience, it transforms sales and marketing strategies, guiding clients from conception to successful execution. 

C-Level Sales & Marketing | Digital Business  

Consumer Products

· Food, Nonfood, Nearfood

·  Reliable Network with Top 100+ CPG Companies

· Business Model Development


· Sales planning with Artificial Intelligence

· AI-based planning & forecasting

· Demand Volatility / 
Sales/ Revenue planning  

Software

· B2B & B2C

· CRM: Salesforce, HubSpot, MS Dynamics 

· E-Commerce:  Adobe Commerce (Magento), Shopify
 

· Cloud: AWS, MS Azure, Google Cloud 

· MarketplaceGenerative Artificial Intelligence

· Cybersecurity, Payment Solutions

E-Commerce

· Omnichannel

· E-Commerce, M-Commerce


· Artificial intelligence (AI) data analysis


· AI-supported purchasing decisions
 

· Amazon Vendor, Central Seller, Marketplace 

· Data- Driven Business


Retail
 

· Retail, Online, Offline 

· Strong network with top 30+ retail & e-commerce

 · Digital transformation support
 

· Technological Ecosystem

· AI-Powered Software


· Data Analytics 

Games & Gamification

· Strategic Gamification 

· Strong Network with AAA Developer & Indies

· Gamified Performance Optimization


· AI-based Gamification Solutions 


· International Strategy & Impact advice

· Custom Gamification for Business Growth

 

 

Leadership & Management 

 

· Digital Leadership means having a vision. To then define the digital path and convince a company's stakeholders to follow it. 
 

· Digital Management means implementing the strategy derived from the vision operationally and tactically. 

Lutz Anderie is Professor of Business Information Systems (Business & Computer Sciences) at the Frankfurt University of Applied Sciences. He works 'hands-on' and team-oriented with companies, investors and management consultancies on digitalization and transformation processes.


 

[email protected]  +49 (173) 658 549

Germany 


©Anderie Digital