Dr. Lutz Anderie
Sales & Marketing C-Level | Digital Business |
Consumer Products | Software | E-Commerce | Retail | Games
Lutz Anderie has extensive operational and strategic management experience in sales, marketing, software, games and e-commerce with leading companies such as Sony, Hasbro, Paramount, Atari, and Fujifilm. He is familiar with the latest digital solutions to drive companies to economic success.
· Strategy, Management & Leadership C-Level
· Data Driven Business
· Digital Revenue Growth
· Artificial Intelligence (AI)
· SaaS
· Margin & Profit Growth
· Permanent Full Time
· White Label Consulting
· Interim Management
Success through Digitalization & AI
Anderie Digital is the leading independent business digitalization consultancy. Leveraging its deep knowledge of modern business models, AI-powered software, and hands-on experience, it transforms sales and marketing strategies, guiding clients from conception to successful execution.
C-Level Sales & Marketing | Digital Business
Consumer Products
· Food, Nonfood, Nearfood
· Reliable Network with Top 100+ CPG Companies
· Business Model Development
· Sales planning with Artificial Intelligence
· AI-based planning & forecasting
· Demand Volatility /
Sales/ Revenue planning
Software
· B2B & B2C
· CRM: Salesforce, HubSpot, MS Dynamics
· E-Commerce: Adobe Commerce (Magento), Shopify
· Cloud: AWS, MS Azure, Google Cloud
· MarketplaceGenerative Artificial Intelligence
· Cybersecurity, Payment Solutions
E-Commerce
· Omnichannel
· E-Commerce, M-Commerce
· Artificial intelligence (AI) data analysis
· AI-supported purchasing decisions
· Amazon Vendor, Central Seller, Marketplace
· Data- Driven Business
Retail
· Retail, Online, Offline
· Strong network with top 30+ retail & e-commerce
· Digital transformation support
· Technological Ecosystem
· AI-Powered Software
· Data Analytics
Games & Gamification
· Strategic Gamification
· Strong Network with AAA Developer & Indies
· Gamified Performance Optimization
· AI-based Gamification Solutions
· International Strategy & Impact advice
· Custom Gamification for Business Growth
Leadership & Management
· Digital Leadership means having a vision. To then define the digital path and convince a company's stakeholders to follow it.
· Digital Management means implementing the strategy derived from the vision operationally and tactically.
Lutz Anderie is Professor of Business Information Systems (Business & Computer Sciences) at the Frankfurt University of Applied Sciences. He works 'hands-on' and team-oriented with companies, investors and management consultancies on digitalization and transformation processes.
Networking
Dorothee Bär, Federal Minister for Research, Technology, and Space of the Federal Republic of Germany. Belin
©Anderie Digital