Dr. Lutz Anderie
Sales & Marketing C-Level | Digital Business |
Consumer Products | Software | E-Commerce | Retail | Games
Lutz Anderie has extensive operational and strategic management experience in sales, marketing, software, games and e-commerce with leading companies such as Sony, Hasbro, Paramount, Atari, and Fujifilm. He is familiar with the latest digital solutions to drive companies to economic success.
· Strategy, Management & Leadership C-Level
· Data Driven Business
· Digital Revenue Growth
· Artificial Intelligence (AI)
· SaaS
· Margin & Profit Growth
· Permanent Full Time
· White Label Consulting
· Interim Management
Success through Digitalization & AI
Anderie Digital is the leading independent business digitalization consultancy. Leveraging its deep knowledge of modern business models, AI-powered software, and hands-on experience, it transforms sales and marketing strategies, guiding clients from conception to successful execution.
C-Level Sales & Marketing | Digital Business
Consumer Products
· Food, Nonfood, Nearfood
· Reliable Network with Top 100+ CPG Companies
· Business Model Development
· Sales planning with Artificial Intelligence
· AI-based planning & forecasting
· Demand Volatility /
Sales/ Revenue planning
Software
· B2B & B2C
· CRM: Salesforce, HubSpot, MS Dynamics
· E-Commerce: Adobe Commerce (Magento), Shopify
· Cloud: AWS, MS Azure, Google Cloud
· MarketplaceGenerative Artificial Intelligence
· Cybersecurity, Payment Solutions
E-Commerce
· Omnichannel
· E-Commerce, M-Commerce
· Artificial intelligence (AI) data analysis
· AI-supported purchasing decisions
· Amazon Vendor, Central Seller, Marketplace
· Data- Driven Business
Retail
· Retail, Online, Offline
· Strong network with top 30+ retail & e-commerce
· Digital transformation support
· Technological Ecosystem
· AI-Powered Software
· Data Analytics
Games & Gamification
· Strategic Gamification
· Strong Network with AAA Developer & Indies
· Gamified Performance Optimization
· AI-based Gamification Solutions
· International Strategy & Impact advice
· Custom Gamification for Business Growth
Leadership & Management
· Digital Leadership means having a vision. To then define the digital path and convince a company's stakeholders to follow it.
· Digital Management means implementing the strategy derived from the vision operationally and tactically.
Lutz Anderie is Professor of Business Information Systems (Business & Computer Sciences) at the Frankfurt University of Applied Sciences. He works 'hands-on' and team-oriented with companies, investors and management consultancies on digitalization and transformation processes.
Networking
Dorothee Bär, Federal Minister for Research, Technology, and Space of the Federal Republic of Germany. Berlin
Networking
Prof. Dr. Kristina Sinemus, Hessian Minister for Digitalisation and Innovation. Wiesbaden, Federal Republic of Germany
©Anderie Digital